FindFace’s technology may one day allow anyone to identify you with their phone.
Imagine you’re sitting in a coffee shop. Out of the corner of your eye, you see a stranger pointing his phone in your direction. The next day, you get an email from someone claiming to have seen you at the coffee shop. He’s asking you on a date. You have no idea how he got your contact information, let alone how he identified you.
The power to identify total strangers on the street is the advertising pitch for a new wave of startups hoping to capitalize on rapidly advancing facial recognition technology. But in Russia, it’s already a reality.